In the evolving digital age, small family-run businesses face the challenge of maintaining tradition while embracing new technologies. In Kushinagar district’s Padrauna city, a third-generation photo studio exemplifies this balance. Operating in a local community for decades, the studio has adapted to changing customer demands and technological shifts to continue providing essential photography and digital services.
A Family Business in Padrauna City
Sunil Kumar represents the third generation managing a small photo studio located in Awas Vikas Colony, Padrauna city, Kushinagar district. Established by his family, the studio has served local families for many years, becoming a trusted name in the neighborhood.
Kumar gained hands-on experience by observing his father and gradually assumed greater responsibility within the business over several years.
Services for Daily Needs
Originating as a family enterprise, the studio offers a range of photography services, including passport photos, document pictures, and coverage of major events such as weddings.
In addition to photography, the studio functions as a common service centre, assisting residents with online forms and fundamental digital tasks. This diversification has established the studio as a popular community hub, especially during wedding seasons or when official documentation is required.
Growing Up in the Photography Business
Kumar initially did not intend to join the family business. His father had begun the trade in the early 1970s, embedding it deeply in their family heritage.
While pursuing his studies, Kumar completed a computer course, enabling him to support the studio’s digital operations. Over time, he merged his photography skills with his computer knowledge to enhance the studio’s services.
Operating for many years with limited capital, the studio faced challenges from rising costs and evolving customer expectations, making it difficult to sustain growth solely from savings.
At times, Kumar had to decline certain assignments, particularly large wedding shoots, due to insufficient equipment.
Financial Support Changes the Game
Approximately six months ago, Kumar sought external assistance by applying for a loan under the Mukhyamantri Yuva Udyami Vikas Abhiyan (CM YUVA) Yojana. He discovered this opportunity through social media and leveraged his experience with online services to complete the application independently.
The funding enabled him to acquire essential camera equipment and other supplies, thereby expanding his capacity to undertake bigger projects. He also participated in a related short training program, which provided skills to improve organizational efficiency.
The loan made work easier and simpler by equipping Kumar with the right tools to meet customer demands effectively.
With these resources, Kumar now accepts more wedding bookings and adapts more readily to client needs. The financial support arrived at a critical moment, as inflation had constrained investments from routine earnings.
Staying True to His Roots
The studio remains situated in the same community, continuing to serve clientele familiar with Kumar’s family.
Kumar upholds the routines and customer service standards passed down from his father, ensuring consistent quality.
Presently, the studio operates with greater stability. Although growth has been steady rather than rapid, it reliably meets local demand.
Learning through years of experience amid resource constraints, Kumar emphasizes sustaining the family business within a dynamic local economy. The focus remains on consistent work and long-term continuity rather than swift expansion.
