SD Retail Limited IPO Overview

The SD Retail Logo IPO, a fresh issue of 49.6 lakh shares, is valued at ₹64.98 crores. It opens for subscription on September 20, 2024, and closes on September 24, 2024, with a price band of ₹124 to ₹131 per share.

Retail investors can apply for a minimum of 1,000 shares at ₹131,000, while HNIs need to invest at least ₹262,000 for 2,000 shares. Allotment is scheduled for September 25, 2024, and listing on NSE SME is anticipated on September 27, 2024. Beeline Capital Advisors Pvt Ltd is the book-running lead manager, and Kfin Technologies Limited is the registrar.

SD Retail Limited IPO Important dates

SD Retail Logo IPO opens on September 20, 2024, and closes on September 24, 2024.

IPO Open Date Friday, September 20, 2024
IPO Close Date Tuesday, September 24, 2024
Basis of Allotment Wednesday, September 25, 2024
Initiation of Refunds Thursday, September 26, 2024
The credit of Shares to Demat Thursday, September 26, 2024
Listing Date Friday, September 27, 2024
Cut-off time for UPI mandate confirmation 5 PM on September 24, 2024

SD Retail Limited Financial Performance

Period Ended 29 Feb 2024 31 Mar 2023 31 Mar 2022 31 Mar 2021
Assets ₹117.50 Cr ₹88.36 Cr ₹77.60 Cr ₹60.55 Cr
Revenue ₹144.80 Cr ₹135.69 Cr ₹128.74 Cr ₹96.52 Cr
Profit After Tax ₹6.15 Cr ₹4.30 Cr ₹10.11 Cr ₹0.37 Cr
Net Worth ₹40.35 Cr ₹34.20 Cr ₹29.90 Cr ₹19.79 Cr
Reserves and Surplus ₹39.10 Cr ₹33.58 Cr ₹29.27 Cr ₹19.16 Cr
Total Borrowing ₹29.06 Cr ₹20.51 Cr ₹18.44 Cr ₹13.64 Cr

SD Retail Limited IPO Key Performance Indicator

The market capitalization of SD Retail Logo IPO is Rs 245.26 Cr. KPI as of March 31, 2023.

KPI Values
ROE 6.29%
ROCE 15.61%
Debt/Equity 1.04
RoNW 18.18%
P/BV 4.31
PAT Margin (%) 4.67
Pre IPO Post IPO
EPS (Rs)  5.52 4.06
P/E (x)  23.73 32.28

SD Retail Limited IPO Objectives

The company intends to utilize the net proceeds of the Issue to meet the following objectives: –

  • Capital expenditure to be incurred by the Company for setting up new exclusive brand outlets (“EBOs”)
  • Funding Working Capital Requirement
  • General Corporate Purpose.

SD Retail Limited IPO Lot Size

Investors can bid for a minimum of 1000 shares and in multiples thereof. The below table depicts the minimum and maximum investment by retail investors and HNI in terms of shares and amount.

Application Lots Shares Amount
Retail (Min) 1 1000 ₹131,000
Retail (Max) 1 1000 ₹131,000
HNI (Min) 2 2,000 ₹262,000

SD Retail Limited IPO Details

IPO Date September 20, 2024 to September 24, 2024
Listing Date [September 27, 2024]
Face Value ₹10 per share
Price Band ₹124 to ₹131 per share
Lot Size 1000 Shares
Total Issue Size 4,960,000 shares
(aggregating up to ₹64.98 Cr)
Fresh Issue 4,960,000 shares
(aggregating up to ₹64.98 Cr)
Issue Type Book Built Issue IPO
Listing At NSE SME
Shareholding pre-issue 13,762,386
Shareholding post issue 18,722,386
Market Maker portion 250,000 shares

SD Retail Limited Company Overview and Services

Established in May 2004, S D Retail Limited is a prominent player in the sleepwear industry, designing, manufacturing, outsourcing, marketing, and retailing under the brand name “SWEET DREAMS.”

SWEET DREAMS specializes in stylish and comfortable sleepwear for all family members, catering to men, women, and children aged 2-16. The brand focuses on providing diverse fits to accommodate various body types, making the transition from work to home life seamless and enjoyable.

As of February 29, 2024, SWEET DREAMS products are available through a wide range of channels, including distributors, exclusive brand outlets (EBOs), multi-brand outlets (MBOs), and major e-commerce platforms like Myntra, AJIO, Nykaa, Flipkart, Amazon, and its own website. The company operates both domestically and internationally.

S D Retail Limited follows an asset-light model, efficiently managing sales operations without owning the properties where its stores are located. This approach enables scalability and supports the rapid expansion of Exclusive Brand Outlets (EBOs). As of May 31, 2024, the company employs 240 staff members across various departments.

SD Retail Limited IPO SWOT Analysis

Strengths

  1. Established Brand: SWEET DREAMS is a well-recognized name in the sleepwear market, known for its stylish and comfortable designs. The brand has a solid reputation and broad customer base.
  2. Diverse Sales Channels: The company leverages multiple sales channels, including distributors, exclusive brand outlets (EBOs), multi-brand outlets (MBOs), and major e-commerce platforms such as Myntra, AJIO, and Amazon, enhancing market reach.
  3. Asset-Light Model: By operating an asset-light model, SD Retail Limited minimizes overhead costs associated with owning properties. This approach facilitates scalable growth and efficient store expansions.
  4. International Presence: The company has expanded its reach beyond India, tapping into international markets and diversifying its revenue streams.

Weaknesses

  1. Dependence on E-commerce Platforms: Heavy reliance on third-party e-commerce platforms may expose the company to risks related to platform policies, fees, and potential changes in consumer behavior.
  2. Limited Physical Retail Footprint: The asset-light model, while beneficial, may also result in limited control over physical store locations, potentially impacting brand visibility and customer experience.
  3. Niche Market Focus: Specializing solely in sleepwear may limit growth opportunities compared to competitors offering a broader range of apparel.

Opportunities

  1. Growing E-commerce Market: The expanding e-commerce sector provides opportunities for increased online sales and global market penetration.
  2. Market Expansion: There is potential for further geographical expansion, both within India and internationally, especially in emerging markets with rising disposable incomes.
  3. Product Line Diversification: Introducing new product lines or collaborations could attract new customer segments and increase market share.
  4. Sustainability Trends: Embracing sustainable and eco-friendly practices in product manufacturing could enhance brand appeal and capture a growing market segment focused on ethical consumption.

Threats

  1. Intense Competition: The sleepwear market is competitive, with numerous established and emerging brands vying for market share, which could pressure pricing and margins.
  2. Economic Fluctuations: Economic downturns or fluctuations in consumer spending could impact sales and profitability, particularly in discretionary categories like sleepwear.
  3. Supply Chain Risks: Reliance on outsourced manufacturing and distribution can pose risks related to supply chain disruptions, affecting product availability and costs.
  4. Changing Consumer Preferences: Rapid shifts in fashion trends and consumer preferences may require constant adaptation to remain relevant and appealing to the target audience.

SD Retail Limited IPO GMP Details

SD Retail Logo  SME IPO last GMP is ₹0, last updated Sep 16th, 2024. With a price band of 131.00, SD Retail Logo SME IPO’s estimated listing price is ₹131 (cap price + today’s GMP). The expected percentage gain/loss per share is 0.00%.

Stay with us to know the daily price trend of SD Retail Logo SME IPO  GMP with an expected listing price.

GMP Date IPO Price GMP Sub2 Sauda Rate Estimated Listing Price Last Updated
24-09-2024 Close 131.00 ₹38  28900 ₹169 (29.01%) 24-Sep-2024
23-09-2024 131.00 ₹38  28900 ₹169 (29.01%) 23-Sep-2024
22-09-2024 131.00 ₹40  30400 ₹171 (30.53%) 22-Sep-2024
21-09-2024 131.00 ₹40  30400 ₹171 (30.53%) 21-Sep-2024
20-09-2024 Open 131.00 ₹40   30400 ₹171 (30.53%) 20-Sep-2024
19-09-2024 131.00 ₹35   26600 ₹166 (26.72%) 19-Sep-2024
18-09-2024 131.00 ₹30   22800 ₹161 (22.9%) 18-Sep-2024
17-09-2024 131.00 ₹15   11400 ₹146 (11.45%) 17-Sep-2024
16-09-2024 131.00 ₹0  — ₹131 (0%) 16-Sep-2024
15-09-2024 131.00 ₹0  — ₹131 (0%) 15-Sep-2024
14-09-2024 131.00 ₹0  — ₹131 (0%) 14-Sep-2024
13-09-2024 131.00 ₹0  — ₹131 (0%) 13-Sep-2024

SD Retail Limited IPO subscription status 

SD Retail IPO subscribed 13.50 times. The public issue subscribed 20.73 times in the retail category, 0.66 times in QIB, and 13.73 times in the NII category by September 24, 2024.

Investor Category Subscription (times) Shares Offered* Shares bid for Total Amount (Rs Cr.)*
Anchor Investors 1 14,12,000 14,12,000 18.50
Market Maker 1 2,50,000 2,50,000 3.28
Qualified Institutions 0.66 9,42,000 6,23,000 8.16
Non-Institutional Buyers*** 15.25 7,07,000 1,07,82,000 141.24
Retail Investors 22.11 16,49,000 3,64,55,000 477.56
Total ** 14.51 32,98,000 4,78,60,000 626.97

Total Application : 36,455

Note:

  • *: “Shares Offered” and “Total Amount” are calculated based on the upper price of the issue price range.

  • **: The portion of anchor investors (or market makers) is not included in the total number of shares offered.

  • ***: Market Maker portion is not included to NII/HNI.

SD Retail IPO Subscription Details (times)

Date QIB NII* Retail Total
Day 1
Sep 20, 2024		 0.16 1.15 0.81 0.70
Day 2
Sep 23, 2024		 0.66 8.81 15.79 9.97
Day 3
Sep 24, 2024		 0.66 15.25 22.11 14.51

SD Retail Limited IPO Allotment status 

The allotment status of SD Retail Logo IPO is expected to be available on September 25, 2024.

SD Retail Logo IPO allotment status is not available at this time. SD Retail Logo IPO – The allotment status will be available once the basis of the allotment is finalized. Please revisit us to check the latest updates for SD Retail Limited IPO allotment status.

To check the SD Retail Logo IPO allotment status, follow the steps below.

  1. Click on the allotment status check button below.
  2. Select Company Name.
  3. Enter your PAN Number, Application Number, or DP Client ID (Anyone).
  4. Click on Search.

When you secure the allotment, you will receive the credit for equivalent shares in your Demat account.

If you have any concerns or queries about the allotment status, contact Kfin Technologies Limited either by phone or email. Investors can call 04067162222, 04079611000, or send an email with all relevant details to reachus@kfintech.com.

SD Retail Limited Contact Details

SD Retail Limited
C-929, Stratum at Venus ground,
Nr. Jhansi Ki Rani Statue, Nehrunagar
Ambawadi, Ahmedabad -380006,
Phone: +91 7043106787
Email: info@sweetdreamsindia.com
Website: https://www.sweetdreams.in/

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Disclaimer: Investing in Initial Public Offerings (IPOs) involves substantial risk, and financial returns are not guaranteed. The information provided should not be construed as financial or investment advice. Prospective investors are advised to consider their financial situation, investment objectives, and risk tolerance before participating in an IPO. It is recommended to consult with a qualified financial advisor or professional before making any investment decisions. Past performance is not indicative of future results. Investments in IPOs may be subject to market risk, including the potential loss of principal.